A Custom IDX Solution Gives Ben Winfields Real Estate Website an Edge Over the Competition

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EUGENE, OR – April 30, 2010 – (RealEstateRama) — With the help of IDX, Inc.’s IDX Broker software, Better Properties Brokerage and Ben Winfield have joined the large group of real estate agents and brokers that have chosen to update the functionality and look of their website. Through the Internet Data Exchange (IDX) technology, agents and brokers can create a customized real estate website from the convenience of their personal computer or iPhone. Today, potential home buyers in the suburbs of Vancouver, Washington can find the perfect home, thanks to Winfield’s new website. As a member of the Regional Multiple Listing Service (RMLS), Winfield has long had access to the listing information for thousands of properties, but with the help of IDX Broker software, all of Winfield’s clients will now have access to the RMLS listings as well, when browsing the Better Properties Brokerage site.

Specific search options return the most precise matches for those seeking their dream home. Five unique search tools, including: basic, advanced, map, address and listing ID, can aid in the search process by displaying only the properties that meet certain criteria. Home seekers can search for homes with a certain view, lot description or even proximity to schools in the area. Buyers are given more control than ever over their own property search, with the IDX Broker software on Winfield’s website. Clients can receive up-to-the-minute email notifications when a home matching their specifications enters the market. Potential buyers can even opt to connect directly with sellers to learn more facts about a home or calculate likely monthly mortgage payments.

The newly redone website not only benefits Winfield’s clients, it also benefits him. Through an administrative login page, Winfield has full control over the look and personal branding of his site. He can edit search options and monitor which listings receive the most online traffic. These features allow Winfield to spend less time searching through RMLS listings, and more time pursuing new leads or working directly with clients. In the process, IDX Broker software will make his business run more smoothly and his clients will be happier with their online real estate search experiences, as well as their property purchases.

About Ben Winfield
“Our agents are the resident experts of the Southwest Washington & Northern Oregon area and are leaders in market knowledge. Whether listing or buying a home, their expertise will help the transaction go smoothly by ensuring the sale closes for the right amount. We offer a variety of services, including sales of residential, multi-family, commercial and vacant land properties. Our office specializes in business opportunities, financing resources and much more!”

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.

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